A Look Into My Creative World
A collection of marketing and creative work I have developed across professional roles, client projects, Cherry Rosa Media, and my marketing education.
From branding and social media to photography, video, campaigns, events, and content creation, this is where you can see my strategy and creativity come together.
Work Worth Sharing.
I love taking an idea or marketing goal and figuring out how to communicate it creatively. Sometimes that means developing a brand or campaign. Sometimes it means grabbing my camera, creating content, or figuring out what a business should be saying on social media.
Here are a few examples of what that can look like.
Content CreationSocial media content session for a beauty brand focused on approachable, everyday makeup.
Photography, product video, founder-led content, and event coverage for BNB Cosmetics.
Content CreationSocial media content session for a clinical movement studio in Plymouth, Michigan.
Photography, video, and short-form content showcasing Pilates, coaching, and movement assessment.
Social Media & Content CreationSocial media management and content creation for Puppy Paws Yoga, bringing the joy of puppy yoga to life through photography, video, and strategic social content.
Work included on-location photography and video, social media strategy, content planning, and creative assets built around the brand and its audience.
Social Media & Event MarketingSocial media strategy, content creation, photography, video, and event marketing created to support teacher recruitment, program awareness, and community engagement.
My work included managing content across Instagram, Facebook, and LinkedIn while capturing the people, events, and experiences behind the organization.
Branding, Marketing & Social MediaBrand strategy, social media, content creation, campaigns, email marketing, and creative work across Category Five Technologies, ProDryers, and Pro Drinking Fountains.
My work included helping lead the Category Five rebrand, developing positioning and messaging, strengthening visual identity and brand consistency, and creating photography, video, social content, and other marketing materials across multiple brands.
Marketing StrategyA collection of marketing, advertising, and public relations projects from my time at Grand Valley State University.
These projects explore marketing strategy, consumer behavior, integrated marketing communications, campaigns, advertising, and PR across a variety of businesses, organizations, and marketing challenges.
Every business should show up differently online. The work below shows how strategy, branding, and content can come together across different industries.
Some feeds shown are concept work created to demonstrate potential social media direction. Each concept is built around the business, its audience, and what it needs to communicate, from educational and promotional content to original photography, video, graphics, and brand storytelling.
Your team doing what they do best. The details of your space. A new product. A busy event. Updated headshots. The behind the scenes moments people normally do not get to see.
Those are the things that make your business yours, and they are exactly what I love capturing.
A content session can give you a library of original photography and video to use across your social media, website, email marketing, Google Business Profile, and other marketing.
Content sessions and creative projects can include:
Whether you are looking for a content session, help with social media, fresh branding, or have a marketing idea you want to bring to life, I would love to hear about it.
Get in Touch