Hi, I'm Marissa, the marketer behind Cherry Rosa Media!

I'm a marketer who also happens to love being behind a camera, building brands, creating content, and coming up with new ideas.

I graduated from Grand Valley State University with a degree in Marketing and a minor in Advertising & Public Relations, but some of my biggest learning experiences happened when I got the chance to actually do the work.

Early in my career, I found myself leading marketing across three brands, developing brand strategy and direction, managing social media, creating photo and video content, working on campaigns, email marketing, and helping lead a full company rebrand. I got to think through everything from target audiences and positioning to messaging, visual identity, content, and how it all comes together.

And I loved it.

I Really Love Marketing

That is probably the easiest way to explain why Cherry Rosa exists.

My experience has taken me through professional baseball, education, B2B and ecommerce businesses, events, community engagement, social media, branding, photography, video, email marketing, and more.

Getting exposure to so many different sides of marketing taught me that I do not want to just make things. I want to understand why we are making them.

I love learning about a business, figuring out who we are talking to, what we want people to know, how we want the brand to feel, and what we are actually trying to accomplish.

Then comes one of my favorite parts. Figuring out how to communicate it creatively.

Where Strategy Meets Creativity

Cherry Rosa gives me a place to bring those two sides of myself together.

One day that might mean building a social media strategy. Another might mean showing up with my camera for a brand shoot, working through a rebrand, creating a campaign, designing marketing materials, or spending way too much time thinking about exactly how a business should communicate something.

I bring the marketing brain and the creative brain to the same table.

And when I work with a business, I want to actually learn it. I want to know what makes you different, who your customers are, what you care about, what you are working toward, and where I can genuinely help.

That is the kind of marketing partner I want Cherry Rosa to be.

A Little More About Me

I earned my Bachelor of Business Administration in Marketing from Grand Valley State University with a minor in Advertising & Public Relations. My background also includes social media and events with the West Michigan Teacher Collaborative, community relations and promotions with the United Shore Professional Baseball League, and leadership experience as Vice President of Communications & Operations for my sorority.

Now I am building Cherry Rosa while continuing to learn, create, meet new people, and take on work that makes me excited about where my career is going.

Tell Me About Your Business

If you are looking for someone who will take the time to learn your business, bring ideas to the table, and care about both the strategy and the creative work, I would love to hear what you are working on.